Tallo

For Tallo’s grapefruit press kit design, I created a natural and sustainable packaging system that captures their vegan solution products’ essence. Clean line illustrations and muted colors complement reusable wooden elements and recycled papers, emphasizing the brand’s gentle, eco-conscious approach. The design maintains simplicity through thoughtful VMD that highlights product silhouettes, letting the products themselves become the focal point.

We developed a minimalist design language that reflects naturalistic values for the brand’s visual strategy. The packaging combines soft color palettes with delicate illustrations, while sustainable materials reinforce the brand’s commitment to environmental consciousness. This understated approach creates an authentic unboxing experience that strengthens Grapefruit’s position in the vegan beauty market while staying true to its pure and gentle brand identity.